With 18 years in advertising—9 of them at McCann Worldgroup India, and earlier years at Saatchi & Saatchi, Contract, and TBWA\—I’ve had the privilege of working alongside some of the industry’s finest minds. My work has been recognised at the most respected global, regional, and Indian award shows. In 2024-25, I proudly brought home India’s first Cannes Gold Lion. In 2024, I played a key role in McCann being named Agency of the Year (India) at Spikes Asia and led India’s creative performance at D&AD and The One Show—earning some of the industry's top honours. I was also named among India’s Most Awarded Creatives of 2024 by Campaign Brief Asia.

Over the years, I’ve helped shape communication for leading brands such as Nissan, Datsun, Asian Paints, Mastercard, Complan, Cigna, Heinz, Tata Capital, Bajaj Electricals, AO Smith, Sintex, and Tata Photon—building ideas that blend creativity with cultural and consumer insight.